Facebook ad revenue surpassed $2 billion in 2011 – that’s one massive amount of money. Clearly, Facebook ads are popular, but why are they popular? Facebook ads are popular because they are a powerful tool for businesses and marketers. Facebook ads are so powerful because the company maintains a massive database of information about its …

Wordpress, one of the most popular content management systems now powers over 16.6% of all websites. The great thing about WordPress sites is the community support that it gets. WordPress developers have consistently created helpful plug-ins that help with SEO, social media, editorial, site speed, and more. We’ve compiled a list of helpful plug-ins that …

Every two days now we create as much information as we did from the dawn of civilization up until 2003. That’s something like five exabytes of data. – Google’s Eric Schmidt, 2010. With piles of data being added to the internet each day, it’s difficult to sift through all the noise to find news that …

Every month, we’ll compile a list of our top 10 favorite posts. We hope you find them useful! Link Building Means Earning “Hard Links” Not “Easy Links” – Search Engine Land’s Danny Sullivan goes on a rant and gives his thoughts on how links should be earned. Local Search Ranking Factors 2012 – This is …

SEO has always been somewhat of a nebulous subject. Some people think it’s bullshit while others think it’s useful. If you happen to be in the latter group but you just don’t have enough time to oversee a full SEO campaign because you have other matters to worry about, that’s understandable. However, that doesn’t mean …

It’s tough for writers to keep up with the abundance of tactics for blog topic generation. It can get overwhelming trying to keep track of all the new flashy tactics. Sometimes, you might even lose focus and instead waste hours of valuable time trying to master a new tool to incorporate into your toolset, only …

Social media experts often talk about how social media is about listening and engaging with others. In essence, it’s all about having a conversation with others. The question is how do you make sure that you’re talking to the right people? Furthermore, are they people that are actively engaged? How often do they engage? Just …

Time is the most valuable asset you don’t own. – Mark Cuban Whether you’re spending 15+ hours each day hacking away at your world-changing product or making 157 sales calls a day, you’re probably wondering how you can make the most of the time you spend. Time is one of the most important assets you …

To add to our weekly blog posts, we would like to introduce 52 weeks to more effective online marketing. Each week, there will be a short blog post with actionable tips on how to improve your online marketing efforts. For this post, we’re going to be talking about why you shouldn’t be short changing yourself …

E-commerce SEO can get a little tricky at times. Even today, some companies can’t seem to figure out how to fix low hanging SEO issues on their online shops. These are usually quick fix remedies that can make a world of difference (especially for the massive brands that already receive large amounts of organic traffic …